Have you defined the concept of your brand and designed the profile according to all necessary rules? Start promoting. Below are tips to help you get your first subscribers and increase their engagement. So let’s get started.
Be active
Put likes in popular accounts on your subject, and leave detailed and valuable comments on posts – they will be noticed over time. Whether you promote fast food or something else, do this, and indeed you will get desired results.
Copywriters often say that helpful comments on popular accounts are critical and still help her in the promotion. Nowadays they successfully sell their own courses.
Do people a favor, and they will appreciate it.
Create expert video content – free webinars, and master classes
Video in posts is limited to only one minute, but you can upload videos to IGTV (no shorter than 60 seconds and no longer than 60 minutes).
If you have something to tell or show – do it. This will help you gain followers who can see you on Featured.
Collaborations with bloggers and brands
Look for bloggers in your or related fields who are also interested in promoting a personal brand. Write to them and offer cooperation. Consider if you have something exciting and valuable to contribute to their audience for free.
Posting Instagram Stories Regularly
Posts can be posted less frequently and more meaningfully. It is quite acceptable to publish one post every two days. But it is advisable to publish Stories at least once a day, and preferably more often. Try to make them informative, functional, and bright. Posting stories regularly is guaranteed to increase reach and stimulate interest in your profile. One post, unfortunately, will not be complete. Also, follow business analytics to know the progress of your Instagram business.
Live broadcasts
When you reach a few hundred subscribers, start broadcasting live with personal life hacks or answering questions. Host webinars that benefit people and showcase your expertise. Make announcements of live broadcasts in Stories, and save the most useful ones in highlights.
Buying ads
When buying advertising placement from a blogger for your Instagram chatbot platform or else, look not at the number of subscribers – it can be huge – but at the degree of audience engagement. Usually, the quality of subscribers can be determined by the number and quality of comments.
There are many courses where you can explore how to move through bloggers, set goals properly, and analyze the results. Use them if you want to learn how to grow your accounts more effectively, find the right influencers to collaborate with, and use them to promote your blog or product.
Conclusion
Attend blogging events where you can meet like-minded people. Print business cards with a QR code leading to your Instagram*.
Indicate your address in other social networks, blogs, and websites (if any) or publish an Instagram business card. Start to promote your business on Instagram with this guide, and don’t forget to share your experience.
