Whether you’re a consumer who wants to know how the tealium 96m series 250m is performing in the wild, or an investor who’s looking to add the tealium 96m series 250m to your portfolio, you’ve come to the right place. Here you’ll find information on the product portfolio, its location, overview and funding.
Overview
Using the Tealium iQ tag management system, marketers can increase marketing agility and accelerate web site performance. This scalable solution helps enterprises build, deploy, and manage vendor tags and marketing technology implementations. It provides marketers with a user-friendly console to easily deploy and edit vendor tags. It also allows users to easily control and enforce privacy policies and ensures that unauthorized changes can be prevented. Moreover, it offers flexible delivery options.
By using a variety of APIs, Tealium collects data from a broad range of sources and sends action directives. It also enables marketers to enrich customer profiles with machine learning-powered predictive insights. This makes the profile more useful to customers and enables them to target the right prospects. Ultimately, it helps marketers achieve their business goals and improves marketing ROI. It is ideal for organizations with a wide variety of requirements.
Tealium’s DataAccess also supports real-time data integration with leading IaaS platforms, such as Amazon Kinesis, Microsoft Azure’s Stream Analytics, and Google Cloud Pub/Sub. Its global Cloud Delivery architecture allows it to collect and deliver data from any touchpoint in the customer experience. It also serves tags faster than other tag delivery solutions, making it perfect for high-traffic web giveme5 sites.
Product portfolio
Whether you are looking for a single product or a full solution, Tealium’s comprehensive product portfolio offers a variety of solutions that can power your digital marketing strategy. With an industry-leading integration ecosystem and a unified customer data view, Tealium helps you build a stronger, more personalized customer experience across all channels.
Tealium’s Customer Data Hub delivers a unified view of customers, providing a real-time data supply chain, enabling you to drive cross-channel personalization and automate actions throughout the entire digital ecosystem. It has over 1,000 pre-built vendor integrations and offers flexible data delivery options. Its InfoSec capabilities provide unparalleled security and compliance capabilities.
One of the most comprehensive products in Tealium’s product portfolio is the AudienceStream CDP, which builds highly accurate, detailed profiles of customers. With patented visitor stitching technology, it allows you to gather data from a variety of sources and combine them into comprehensive customer profiles. It also helps you identify audiences that can be leveraged in any integrated system.
Location
Originally designed as a tag management solution for corporations and enterprises, Tealium has quickly expanded its scope to help marketers and advertisers track and engage customers across multiple channels, from display marketing to online search. The company recently raised a total of $55 million in series F funding led by Silver Lake Waterman. This funding will be used to further expand the company’s data integration ecosystem. In addition to the funds, the company also received participation from other investors.
In addition to its extensive set of integration capabilities, Tealium supports a wide range of data types, including streams, profiles, profile data, filtered streams, event data, full firehoses, and local storage for data layer enrichment. Its cloud-based platform enables collection and delivery of customer data from any touchpoint, and it is certified to the most stringent security standards. The company also provides connections in custom developer languages, and offers a wide variety of pre-built integrations.
Conclusion
Tealium helps clients segment and target prospects and customers, based on their behaviors and their likelihood to complete goals. Its platform is designed to provide an easy way for users to develop clear privacy policies, as well as opt-out options, such as Do Not Track.
